Strategic Marketing Management : planning, implementation and control/ Richard M. S. Wilson and Colin Gilligan
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TextPublication details: London : Routledge, c2005 Edition: 3rd edDescription: xii,867p.: ills.; 28cmISBN: 978-0-750-65938-3Subject(s): 1. Marketing Management | 2. M. E | 3. I. P. EDDC classification: 658.8/ WIS
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Students Reading Library | Non-fiction | 658.8/ WIS (Browse shelf(Opens below)) | 1 | Not For Loan (Restricted Access) | 35346 | ||
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Student Issue Wing 3F | Non-fiction | 658.8/ WIS (Browse shelf(Opens below)) | 2 | Available | 35347 | ||
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Student Issue Wing 3F | Non-fiction | 658.8/ WIS (Browse shelf(Opens below)) | 1 | Available | 35348 |
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| 658.8/ KOM Marketing Management/ | 658.8/ KOM Marketing Management/ | 658.8/ KOM Marketing management/ | 658.8/ WIS Strategic Marketing Management : planning, implementation and control/ | 658.804 / KUI Industrial Law / | 658.804 / KUI Industrial Law / | 66.2201/ LII An Introduction Chemical Engineering / |
Includes Index
Bibliography : p.813-851
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